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Experience
Ceci New York | New York, NY
Senior Art Director, January 2023 – Present
• Created original artwork for industry-leading design studio, specializing in luxury couture invitations and branding.
• Directed a team of 3-6 designers to ensure projects were completed to company creative standards and upheld client expectations.
• Developed innovative design concepts for pitching new clients, with 95% conversion rate to sales.
• Strategized with project management team to balance designers schedules and workloads.
• Strengthened print partnerships and vendors to identify new opportunities and efficiencies.
• Oversaw 100+ projects annually, and maintained a personal balance of 15-20 projects at a time, ranging from $5k - $150k per project.
Art Director, February 2020 – January 2023
• Implemented formal process for reviewing print files, reducing number of reprints and errors company-wide by 30%.
• Screened, interviewed, hired, and trained new designers and interns.
• Presented creative concepts and designs to couture clients and planners.
• Created presentation decks to target new corporate and non-profit clients.
• Member of Senior Leadership Team, tasked with strategizing pandemic safety protocol and make strategic decisions for company’s future.
Senior Graphic Designer, December 2013 – February 2020
• Executed projects from concept through completion including presenting to clients, designing, illustrating, sourcing and ordering unique materials, and managing printers and vendors.
• Maintained 20-30 design projects at a time.
• Formalized review process for projects with Creative Director, creating a process and order.
• Acted as Art Director during Creative Director’s 4-month maternity leave.
92nd Street Y | New York, NY
Graphic Designer, September 2010 – December 2013
• Designed visual identities and illustrations for institutional materials including brochures, postcards, advertisements, invitations, posters and programming logos.
• Created visual identity and brand for The Culture of Terezín brochure and ads. Organized and designed accompanying gallery exhibit displayed in Weill Art Gallery and sent to other cultural institutions around the country.
• Primary designer for Development department materials for fund-raising events and galas.
Please Touch Museum | Philadelphia, PA
Graphic & Web Designer, November 2005 – September 2010
• Created visual identity for all promotional materials inclusive of posters, brochures, logos, annual reports, advertisements, rack cards, and invitations for the children’s museum.
• Developed a unique and recognizable style through hand-drawn illustrations and typography.
• Established organizational system for files and samples.
• Maintained website, including updates and adding pages as needed using CMS and HTML.
• Balanced printing budgets and negotiating costs with printers.
Freelance Designer
Symphony Space, June 2015 - July 2016
Association of Children’s Museums, January 2008 – April 2009
University of Pennsylvania Health System, May 2005 – November 2005
RECOGNITION
How International Design Awards 2013 Merit Award in Invitation/Announcement/Greeting Card category for “Old World Storybook Wedding Invitation: LA”
2009 Pepperpot Award from Public Relations Society of America (PRSA) for Best Annual Report for The Game of Please Touch Museum: 2008 Annual Report
39th Creativity Annual Awards, Honorable Mention in Annual Reports for The Game of Please Touch Museum: 2008 Annual Report
2009 American Association of Museums (AAM) Museum Publications Design Competition, 2nd Place in Annual Reports for institutions with budgets greater than $750,000 for Let the Games Begin! 2007 Annual Report
EDUCATION
Kutztown University of Pennsylvania, Kutztown, PA
Bachelor of Fine Arts, Communication Design
Graduated Magna Cum Laude, May 2005